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Search Engine Optimization: A Beginner's Guide

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  Search Engine Optimization: A Beginner's Guide If you’ve ever wondered how to get your website to the top of Google’s search results, then you may have heard about search engine optimization (SEO). But what is SEO, and how does it work? In this beginner’s guide, we’ll walk you through the basics of search engine optimization and provide tips for optimizing your website to improve your search engine rankings. What is SEO? Search engine optimization is the process of optimizing your website to rank higher in search engine results pages (SERPs) for specific keywords or phrases related to your business. SEO involves a combination of technical and creative tactics to improve your website’s visibility in search results pages, attract more website traffic, and ultimately increase your business’s sales and revenue. How does SEO work? Search engines like Google use algorithms to rank websites in search results pages. These algorithms use more than 200 ranking factors to determine which we